︎GHOST MACHINE
Logo Design
ROLE
Concept, Design, Development
Ghost Machine
Logo Design
ROLE
Concept, Design, Development

BRIEF
Ghost Machine is a cooperative comic book publisher through Image Comics consisting of writers and artists. They approached Plucky to design a logo for their launch announcement at New York Comic Con in 2023.
The name “Ghost Machine” was inspired by the phrase “ghost in the machine”, which describes an emerging consciousness inside a computer.
Ghost Machine is a cooperative comic book publisher through Image Comics consisting of writers and artists. They approached Plucky to design a logo for their launch announcement at New York Comic Con in 2023.
The name “Ghost Machine” was inspired by the phrase “ghost in the machine”, which describes an emerging consciousness inside a computer.
Pitch created at Plucky
Creative Direction
︎︎︎David Clayton
Art Direction
︎︎︎Iris Azadi
Creative Direction
︎︎︎David Clayton
Art Direction
︎︎︎Iris Azadi
CONCEPT
The “O” is designed to represent a spotlight revealing the forms of its surrounding letters in the dark. It is alluding to the idea of searching for a ghost, while the letterforms do so for technology and machinery.
The “O” is designed to represent a spotlight revealing the forms of its surrounding letters in the dark. It is alluding to the idea of searching for a ghost, while the letterforms do so for technology and machinery.







SKETCHES






COLOR EXPLORATIONS

